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Vivo

All Techarc analysis on Vivo: dashboards, reports, InsightsPro, impressions and viewpoints.

Can Vivo’s OriginOS delight Android smartphone users?
Viewpoint

Can Vivo’s OriginOS delight Android smartphone users?

Vivo just announced arrival of OriginOS, which will first power some of the select flagship smartphones of Vivo and iQOO and later on become…

Free
India Smartphone Festival ‘Dukaan’ – Choice for consumers Chance for brands
InsightsPro

India Smartphone Festival ‘Dukaan’ – Choice for consumers Chance for brands

Gurugram / Srinagar, October 16, 2025 – The smartphone industry has since been proactively preparing for the festive season in India.  With the advent…

Premium ₹150
Mapping India’s 2024 Smartphone War: Who Played Where
InsightsPro

Mapping India’s 2024 Smartphone War: Who Played Where

The Indian smartphone market in 2024 exhibited strategic recalibration across price bands. Some brands moved away from volume-focused budget offerings and concentrated on high-conversion…

Premium ₹150
Satellite Communication: The Future of Mobile Connectivity by 2050
Viewpoint

Satellite Communication: The Future of Mobile Connectivity by 2050

It might sound speculative, but history shows us that it is not impossible. Just three decades ago, who would have thought that cellular operators…

Free
OPPO needs to have a firm India strategy
Viewpoint

OPPO needs to have a firm India strategy

OPPO has been a pioneer smartphone brand in many ways.  Unfortunately, its wavery strategy in India did not let it capitalise its strengths effectively. …

Free
Vivo should do more than ‘Fun’ to emerge strong in the premium segment
Viewpoint

Vivo should do more than ‘Fun’ to emerge strong in the premium segment

Before delving more in to this topic, let’s examine the premium segment for Android smartphones.  Not much has changed in over a decade for…

Free
Premiumisation or stepping-up – Analysis of Jan-Feb 2024 smartphone launches
InsightsPro

Premiumisation or stepping-up – Analysis of Jan-Feb 2024 smartphone launches

There is 36% reduction in the number of models announced by the smartphone OEMs during Jan-Feb 2024 period comparing it with the same period…

Premium
POCO X6 series helps me recommend a good phone without shooting up the budget for many
Impression

POCO X6 series helps me recommend a good phone without shooting up the budget for many

There were hardly any good phones available to recommend in ₹20-30,000 forcing me to request people to increase their budget.   With Poco X6 series,…

Free
In just 5 years MediaTek has convinced Smartphone OEMs to use Dimensity for the flagships
Viewpoint

In just 5 years MediaTek has convinced Smartphone OEMs to use Dimensity for the flagships

The fabless chipset maker, MediaTek which powers over 2 billion devices worldwide had been facing a challenge – the challenge of acceptance of being…

Free
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