Techarc is an independent technology market research, analytics and consulting firm, founded in 2018. We track India's smartphones, laptops, smart TVs, wearables, appliances, connected vehicles, telecom and digital commerce through live dashboards, research reports and benchmarks, and work with global technology companies from offices in India, Dubai and California. Our research is quoted by Reuters, The Wall Street Journal and the BBC. About Techarc →
Techarc: technology market research, analytics and consulting for India
What refinements does the next version of iPhone Duo need to score high on pocketability?
Pocketability is an important part of the overall smartphone experience, particularly in the foldable category. While foldables offer the advantage of a larger display in a compact form, their everyday…
Smartphones Read the viewpoint →Latest
See all →INSIGHTSPRO TVS Motor Q2 FY27: Record quarter, with electric doing the heavy lifting 6 NOV
VIEWPOINT Planning to buy a laptop? Spend 60-80k for great battery and satisfaction – Techarc InfiSights 5 NOV
VIEWPOINT ₹50,001–₹75,000 Is India’s Smart TV Sweet Spot: Techarc InfiSights 5 NOV
VIEWPOINT ₹35,001–₹50,000 Is India’s Tablet Sweet Spot: Techarc InfiSights 5 NOV
INSIGHTSPRO The camera still decides the smartphone. Which brand leads in camera quality in India, by price segment? See all latest →
What Indian buyers actually say, category by category
InfiSights combines verified ratings and reviews from online marketplaces with Techarc’s launchboards and price trackers, in live category dashboards: what delights buyers, what drives complaints, and how brands compare.
Explore Techarc research
Who Shoots Best at Your Budget? Techarc’s 2026 Smartphone Camera Benchmark
The camera is still the feature Indian smartphone users talk about most, with 17.7% raising it unprompted. Benchmarking 18 brands across eight price segments,…
The Smartphone Bill Comes Due: 9 takeaways from Techarc’s 2027 outlook for India’s smartphone prices.
In 2026, India’s smartphone brands raised prices to cover rising memory costs, but not enough to cover the full amount. Techarc’s 2027 outlook asks…
Fewer Launches, Higher Prices: 7 Takeaways from India’s Q3 2026 Smart Device Launches
Techarc tracked every smartphone, laptop, smart TV and tablet launched in India between July and September 2026. On the surface, nothing changed: 257 variants,…
The Burn Economy Report – Has India’s startup boom spent more than it built?
Since 2014, India’s startups have absorbed about $165 billion of risk capital — close to half the ₹30 lakh crore credit gap that India’s…
TVS Motor Q2 FY27: Record quarter, with electric doing the heavy lifting
TVS Motor Company posted its highest-ever quarterly revenue of ₹17,103 cr in Q2 FY27, up 44%, with profit up 52%. It held EBITDA margin…
The camera still decides the smartphone. Which brand leads in camera quality in India, by price segment?
The camera remains the feature Indian smartphone buyers talk about most. Across 171,324 users of 301 smartphone models, 17.7% mention the camera unprompted. Only price…
Maruti Suzuki Q2 FY27: India’s Auto Tech Story Is Still Off the Balance Sheet
Maruti Suzuki posted record volumes in fiscal Q2 FY27 (Jul–Sep 2026), with EVs and connected cars not contributing to its numbers. In India, auto…
Shielding the Buyer – Which Smartphone Brands Passed on the Least of the Memory Bill
Redmi, Samsung and itel kept the largest share of the memory shock off their buyers. For the same RAM and storage, their phones’ cost…
Layers Anarc 2 Review: Tech Burner’s ₹6,999 Smartwatch Tested for Design, Tracking and Battery
The Layers Anarc 2 is a ₹6,999 smartwatch that gets the basics right: a distinctive octagonal design, a 1.85-inch AMOLED display, step and health…
Techarc Impressions of Motorola Edge 70 Max: The Arrival of a No-Compromise Flagship Challenger
The Motorola Edge 70 Max marks a strategic shift in the premium Indian smartphone market, competing aggressively under the ₹60,000 price segment. Moving away…
Techarc Impressions Pova 8 5G: Targeting the Power-Hungry Niche Users
The design philosophy behind the Tecno POVA 8 5G prioritises sheer endurance over sleekness. Encasing a massive 8,000mAh battery inside a chassis that maintains…
Techarc Impressions of Motorola Edge 70 Pro+: A Strategic Disruptor in upper mid-range
Motorola is executing a highly aggressive market shift with the Edge 70 Pro+, positioning it as a definitive all-rounder flagship capable of challenging entrenched…
What refinements does the next version of iPhone Duo need to score high on pocketability?
Pocketability is an important part of the overall smartphone experience, particularly in the foldable category. While foldables offer the advantage of a larger display…
Planning to buy a laptop? Spend 60-80k for great battery and satisfaction – Techarc InfiSights
83.8% positive feedback, 4.45 average rating, +61 NPS, and 73.1% five-star share make this segment a leader The ₹60,001–₹80,000 price segment is India’s laptop…
₹50,001–₹75,000 Is India’s Smart TV Sweet Spot: Techarc InfiSights
India’s smart TV market offers buyers a wide range of options, from affordable entry-level televisions to premium large-screen models. However, new Techarc InfiSights data…
₹35,001–₹50,000 Is India’s Tablet Sweet Spot: Techarc InfiSights
The ₹35,001–₹50,000 tablet segment leads on average rating, NPS, sentiment and five-star share, making it India’s strongest tablet satisfaction sweet spot among price segments…
India’s Smart Camera Boom Is Being Held Back by Delivery and Service, Not the Cameras, Techarc Study Finds
New InfiSights analysis of 70 camera models and over 2,500 verified customer reviews finds Indian shoppers love the hardware, but are frustrated by how…
61.3% Retailers Report lesser unit sales in 1H’26 leading to 50% Worried About Festive Period Sales in 2026, says AIMRA-Techarc Retailer Pulse July 2026
National study of 1,126 verified retailers across 22 States and Union Territories finds unit sales falling sharply even as rupee turnover holds, with independent,…
India Logged 257 Smart Devices in Q2 2026 as Variant Fan-Out and Expensive Launches Reshape the Market
India Smart Consumer Electronics Launch Analysis – Q2 2026 Techarc’s cross-category New Launch trackers show Smart TVs (113) and Smartphones (99) leading April–June activity,…
Festive Sale Discounts Failed to Undo Pre-Season Price Hikes on Most Smartphones – Techarc Study Finds
Two in three models tracked were priced above their original launch price even after discounts, as memory and component shortages reshaped festive pricing across…
Fonada’s Kapture V3 model tops Hindi ranking on Hugging Face ASR leaderboard
Fonada's Kapture V3 achieves 6.54% word error rate on Hindi, ranking first on Hugging Face Open ASR Leaderboard with inference costs of ₹0.10 per…
Sony introduces FX5 full-frame camera with RAW recording support
Sony India launches FX5 full-frame cinema camera with 15+ stops dynamic range, Open Gate shooting, X-OCN RAW recording, and 5K 60fps capability.
COAI backs unified digital security framework across telecom and internet platforms
COAI welcomes government initiatives to strengthen digital security and consumer protection across telecom networks and internet-based communication…
iBall launches its new Lumora series Android home projectors in India
Mumbai, India 30th October 2026, iBall, a trusted name in India’s consumer technology and IT peripherals ecosystem, announced the launch of its Lumora series,…
Analytics, research and consulting
See the market move
Live dashboards, indexes and scores built on our open-web review corpus.
Understand why
Deep, defensible analysis — web-native InsightsPro and PDF report decks.
Decide what's next
Custom, framework-driven engagements for your specific strategic question.
Frequently asked questions about Techarc
What does Techarc do?
Techarc is an independent technology market research, analytics and consulting firm. It tracks gadgets, devices, appliances, connected vehicles, telecom and digital commerce through live dashboards, research reports, benchmarks and analyst commentary.
Where is Techarc based?
Techarc is headquartered in Srinagar, India, with a presence in Gurugram, Dubai (UAE) and California (USA).
Who founded Techarc?
Techarc was founded in 2018 by Faisal Kawoosa, Chief Analyst and Co-founder, with Dr. Shahana Qutab, Co-founder and Director.
How should I cite Techarc research?
Credit "Techarc" and link to the page the figure comes from. For media queries, write to info@techarc.net.
Does Techarc work with companies outside India?
Yes. Techarc works with global technology companies and investors, and serves the Gulf from Dubai and North America from California, including India market entry and enablement advisory.