India's EV market is moving from compact city cars to electric SUVs on dedicated platforms, and software and connectivity now matter as much as range. In a Techarc survey, 37% of respondents said their next personal vehicle would be electric, and the PM E-DRIVE scheme puts ₹10,900 crore behind electric mobility.
By Faisal Kawoosa, Chief Analyst and Co-founder · Read the full analysis
Electric vehicles in India are maturing beyond early, compact city models. Newer launches such as the Tata Harrier EV sit on dedicated electric platforms rather than converted petrol or diesel designs, and the MG Windsor became the best-selling EV with over 20,000 units, helped by a battery-as-a-service model that lowers the upfront price.
Policy is pushing in the same direction. PM E-DRIVE replaced FAME with a ₹10,900 crore budget, with a focus on public transport and e-buses, and the government targets 30% EV penetration for private cars by 2030. Charging infrastructure remains the main constraint on wider adoption. Because an EV is software-defined from the start, Techarc expects connectivity and in-car experience to become key reasons to buy.
In a Techarc survey, 37% of respondents said their next personal vehicle would be an electric vehicle.
The government scheme that replaced FAME, with a ₹10,900 crore budget to speed up EV adoption, particularly in public transport and e-buses.
The government targets 30% EV sales penetration for private cars by 2030.
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