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Connected Consumers’ declining interest decelerating adoption rate of smart devices.  OEMs will need to focus on creating value and experiences to keep them excited

Gurugram – There is a decline across smart devices among consumers in India.  This was revealed in ‘India Connected Consumers Report 2024’ 4th edition…

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98% of retailers in India accept Digital Payments embarking their Digital Transformation journey

MediaTek powered innovation has a key role to play in taking off digital payments among retailers in India.  The sound box payment system adds…

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37% of the respondents feel their next personal vehicle will be an Electric Vehicle

Other than low operational cost, the high load of technology seen as a key motivation to buy EVs.  68% of the survey respondents consider…

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72% of the 5G smartphones to be purchased over next two years will be in the price range of Rs 10,000 – 30,000 as per consumers’ preference

With no 5G use case to use as a reference, consumers want to buy best 5G smartphones defined by the ones offering seamless connectivity,…

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Apple and OnePlus smartphones lead in terms of user interest in their new edition launches of flagship models, finds Techarc study

Apple iPhone (number series) and OnePlus (number series) respectively lead in segments by OS, which is iOS and Android respectively. Gurugram – In a…

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Indian Connected Consumer expects high speed and advanced computational capabilities in 5G powered smart devices – Techarc India Connected Consumer Report 2023

The role of processors becomes significant in the backdrop of consumer expectations from 5G powered smart devices.  Comfort and Convenience to drive further adoption…

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Case Study – A Deeper Understanding of the Nothing Phone (1) India Launch

Nothing has attempted to showcase glimpses of newness in an innovation-stagnated industry.  Twitter emerged as the dominant channel for social media discussions on Nothing…

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OnePlus emerges as premium android smartphone brand of choice in India as per Techarc Premium Smart Tech Survey

In the Android ecosystem, the brand also features in leading position among incumbent stalwarts in other product categories such as smart TVs, TWS earbuds…

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5G to pace up revenues for the telecom sector in India with it reaching the landmark revenues of ₹10 Lakh crores by 2023

The telecom industry is expected to add ₹1 Lakh crore in every 3 years compared to previous trend of adding the same in 4…

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