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Background: The human-device interaction has seen unprecedented changes in the past few years. Today consumers are demanding in several ways and the patience to…
Gurugram / Srinagar – Techarc today announced its report ‘AI Smartphones – The evolving interface between humans and smartphones’. The report traces the fast…
The report reveals that smartphone consumers in the mid-category are delighted out of post-purchase experiences even though the sales triggers continue to be specifications…
Gurugram / Srinagar – The ownership of smart devices continues to grow in India. However, the actual usage of some categories is on the…
Motorola and Samsung retain their ‘Best 5G Smartphone Brand’ rankings for 2024. 3rd rank is taken over by Realme displacing Oppo comparing 2023 rankings.…
AI, CMF (Colour-Material-Finish) to be the key drivers of differentiation, 5G in the lower tier segments. No big shift expected in market leadership positions;…
In its February 2024 report of India Smart Tech Brands Monthly Ratings, Techarc today released the benchmarking and rankings of Indian brands across 6…
Gurugram – In a special report released on the eve of 75th Republic Day being observed on Friday, Jan 26, 2024, Techarc today said…
Relatability and exclusivity key factors driving this trend. GenZ gives 60% weight to the brand while the product factors contribute the remaining 40% in…
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