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Snapshot of Festive Period Expectations Festive season is the season of discretionary shopping. This is the time of the year when people plan their…

There is a strong positive correlation between iPhone prices and ₹/$ equation. iPhone launch price has changed at an annual rate of 7.6% since…

Users evaluating AI features based on relevancy and usability. However, it still does not feature in top reasons triggering an upgrade. Gurugram / Srinagar…

Between 2025-2030, the consumer tech industry to focus on making AI as a multi-device primary interface and enable an intelligent ecosystem redefining the human-gadget…

The Indian smartphone market in 2024 exhibited strategic recalibration across price bands. Some brands moved away from volume-focused budget offerings and concentrated on high-conversion…

In 2025, smartphone brands are doing more than chasing regular specifications and features, and getting more focused on design. And at the centre of…

Approximately a decade ago, when online marketplaces like Amazon and Flipkart were in their nascent stages and smartphone sales through these platforms were in…

Gurugram / Srinagar – Techarc today announced its report ‘AI Smartphones – The evolving interface between humans and smartphones’. The report traces the fast…

A survey based on consumers who purchased their smartphone during the festive period 2024 (Sep-Dec 2024) reveals that the main reason of them preferring…
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