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OPPO

All Techarc analysis on OPPO: dashboards, reports, InsightsPro, impressions and viewpoints.

The Reno Effect: Why the Oppo Reno Series Keeps Winning Over Indian Buyers 
Viewpoint

The Reno Effect: Why the Oppo Reno Series Keeps Winning Over Indian Buyers 

Every few months, a new Oppo Reno lands in the same crowded mid-to-premium bracket where Vivo’s V-series, Samsung’s A-series, and a rotating cast of…

Free
Top 5 Smartphones in the Premium ₹30,000-50,000 Segment: Techarc InfiSights 
Viewpoint

Top 5 Smartphones in the Premium ₹30,000-50,000 Segment: Techarc InfiSights 

The ₹30,000 to ₹50,000 segment sits right where Indian smartphone buyers start expecting a genuinely premium experience, sharper cameras, faster chipsets, and none of…

Free
OPPO Reno15 Pro 5G: A Powerhouse in a Pocket-Sized Form Factor 
Impression

OPPO Reno15 Pro 5G: A Powerhouse in a Pocket-Sized Form Factor 

The OPPO Reno15 Pro 5G arrives as a bold statement in a market lead by oversized Ultra handsets. Positioned around 65K, it targets the professional creators who demand flagship-grade optics…

Free
Gadget Pulse March ‘26: Surge, Specs, and the Silent Death of Budget Tech 
InsightsPro

Gadget Pulse March ‘26: Surge, Specs, and the Silent Death of Budget Tech 

The technology landscape in March 2026 has been defined by a sharp V-shaped recovery in launch momentum, particularly with smartphones. After a stagnant start to the…

Premium ₹150
India Smartphone Launches January 2026: A ‘Premium’ Pivot Leaves Budget Buyers Behind 
InsightsPro

India Smartphone Launches January 2026: A ‘Premium’ Pivot Leaves Budget Buyers Behind 

January 2026 saw a slow start to the Indian smartphone market, with only 13 models and 30 variants launched across seven brands, Oppo, Realme, Poco, Motorola, Vivo, Redmi, and Lava, marking a steep decline from the 19 launches each in January…

Premium ₹150
Oppo gets strong customer delight in premium and mid-range segments in Techarc’s RaRe Quadrant Report
Report

Oppo gets strong customer delight in premium and mid-range segments in Techarc’s RaRe Quadrant Report

Gurugram/Srinagar, Dec 31: Oppo’s 2025 smartphone portfolio demonstrates strong resonance in premium and mid-range segments across India, as revealed by Techarc’s RaRe Quadrant analysis…

Premium ₹50,000
OPPO Find X9: The Flagship That Finally Feels Complete 
Impression

OPPO Find X9: The Flagship That Finally Feels Complete 

The OPPO Find X9 is shaping up to be one of the most complete flagship smartphones of the year. It takes everything OPPO has…

Free
In 2026 Software Shift in the Smartphone industry will be among big shifts
Viewpoint

In 2026 Software Shift in the Smartphone industry will be among big shifts

2026 is going to be yet another interesting year for the smartphone industry.  We already getting a glimpse of these super smartphones with the…

Free
India Smartphone Festival ‘Dukaan’ – Choice for consumers Chance for brands
InsightsPro

India Smartphone Festival ‘Dukaan’ – Choice for consumers Chance for brands

Gurugram / Srinagar, October 16, 2025 – The smartphone industry has since been proactively preparing for the festive season in India.  With the advent…

Premium ₹150
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