Riding on the positive festive season sentiments, Smart TVs to show record sales of around 11-14 Mn, double than CY2020. Smartphones to continue being the largest contributor of Connected Devices in India.

Announcing the 2nd edition of the India Connected Consumer Devices Report, Techarc today said that Indians are expected to buy connected devices worth ₹ 3,12,689 crore in 2021. Faisal Kawoosa, Founder and Chief Analyst Techarc said, “The market as well as consumers are upbeat about the festival season which is around the corner.  While the concerns of supply still hover over, it is expected that certain categories of smart devices will see record sales due to long term impact of hybrid working models, attractive offers and hybrid channel structure.” “Brands including Apple,…