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Laptop Expectations of Next-Generation Users and How Today’s Processor Platforms are Responding 54% of India’s festive period Smartphone Demand at Risk as Prices Keep Rising, Reveals Consumer Joint Study by Trakin Tech and Techarc Lumio Vision Emerges as India’s Fastest Google Smart TV on Android 14: Techarc Benchmarking Reveals Performance Leadership Estimated over 150,000 B2C projectors were sold in India in 2025 with around 10% of them Google TV certified  Motorola Earns Strong Customer Delight Across 2025 Portfolio in Techarc RaRe Quadrant Oppo gets strong customer delight in premium and mid-range segments in Techarc’s RaRe Quadrant Report Decoding the Strategy Behind Nothing’s 100% Customer Delight in 2025 Portfolio Google Pixel’s 2025 lineup achieves strong customer delight in Techarc’s RaRe Quadrant Report Customer Cheers for Realme Realty in Techarc’s RaRe Quadrant Report Xiaomi Shines in Customer Delight Rankings in Techarc’s 2025 RaRe Quadrant Report Lava 2025 Portfolio Sweeps Delight in  Techarc’s 2025 RaRe Quadrant Analysis OnePlus 2025 India Lineup Earns Delight Status in Techarc RaRe Quadrant Apple Achieves Delight Sweep in Techarc RaRe Quadrant Analysis of 2025 iPhone Lineup Techarc RaRe Quadrant Analysis: Vivo Sets a New Industry Benchmark with 100% Delight Portfolio Techarc RaRe Quadrant analysis reveals Samsung’s flagship citadel along with need to recalibrate the volume portfolio Over 150 smartphone models equipped with AI features to be available this festive season for customers across price segments. AI Ushers into the Next Era of Primary Interface and Enabling Intelligent Ecosystem  TechMark Benchmarking – Unique signal boosting features makes Tecno the only smartphone brand offering superior signal quality Lumio Smart TVs are India’s Fastest Smart TVs – TechMark Benchmarking AI Revolution in Smartphones – The emerging default interface between humans & smartphones Post-purchase experience driving smartphone user delight finds ‘The shifting smartphone delight’ report 2024 2025 to mark beginning of ‘smartphone era’ of cars in India.  5G M2M connectivity, on-device GenAI and cloud connectivity to be among key technologies powering cars of future. 89% of 5G smartphones expected to sell in ₹10,000-40,000 price range in 2024.  Consumers rank brands higher offering uncompromisable experiences along with wide range of 5G smartphones to choose from. India estimated to sell 100 MN smartphones in 2H’24, 80% of them to be 5G 22 out of 36 indigenous smart tech brands earn a rating of 4 or higher across the e-marketplaces they sell indicating their superior quality and acceptance among consumers including the youth Techarc Republic Day 2024 Special Report – Indian brands emerge as strong alternative to their global counterparts with equivalent customer satisfaction ratings Brand takes precedence over product for GenZ to decide about the smartphone.  Poco, iQOO and Nothing emerge as the exclusive three brands that youth identify and relate with Connected Consumers’ declining interest decelerating adoption rate of smart devices.  OEMs will need to focus on creating value and experiences to keep them excited 98% of retailers in India accept Digital Payments embarking their Digital Transformation journey 37% of the respondents feel their next personal vehicle will be an Electric Vehicle 72% of the 5G smartphones to be purchased over next two years will be in the price range of Rs 10,000 – 30,000 as per consumers’ preference Apple and OnePlus smartphones lead in terms of user interest in their new edition launches of flagship models, finds Techarc study Indian Connected Consumer expects high speed and advanced computational capabilities in 5G powered smart devices – Techarc India Connected Consumer Report 2023 Case Study – A Deeper Understanding of the Nothing Phone (1) India Launch OnePlus emerges as premium android smartphone brand of choice in India as per Techarc Premium Smart Tech Survey 5G to pace up revenues for the telecom sector in India with it reaching the landmark revenues of ₹10 Lakh crores by 2023 Smartphone users under INR 30,000 find themselves compromising performance for price Voice control is driving the usage of smart home in India Sheatwork and Techarc unveil report on State of Women Tech Entrepreneurship in India Not just smartphones, users expect 5G to bring a difference to smart devices experience and usage as well. Brands having strong consumer pull prone to higher Brand Reputation risk in digital arena Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat. Owing to superior camera quality and battery performance, smartphone maker Tecno emerges as the ‘most rewarding smartphone brand’ in Rs 6,000-12,000 segment in India. Riding on the positive festive season sentiments, Smart TVs to show record sales of around 11-14 Mn, double than CY2020. Smartphones to continue being the largest contributor of Connected Devices in India. Samsung Galaxy S21 Ultra leads the Unboxing Score with an overall score of 789 way above industry benchmark of 505 for the smartphone models launched in 1H 2021 in India MediaTek emerges as the preferred chipset partner for Smartphone OEMs in India CII and Techarc plan to set up JK Technology Panel to foster Technology driven transformation in the UT Promotion of domestic EV manufacturing to doubly impact India Trade Deficit, make India AtmaNirbhar in Fuel. With 5.4 million shipments, Wristables market crosses over Rs 3,800 crore in India in CY 2020 Moving to ‘Essentials’ accessory, TWS clocks 8.4 MN shipments at a value of over Rs 2,400 crore Smart Speaker shipments cross record 1 mn in 2020, Apple widens the choice for consumers. Multiple messaging apps is a reality in India now, among alternatives to WhatsApp, Telegram is the frontrunner having added 42.9% of the users in the past 1-3 years India Smartphone Exports estimated to cross record $1.5 Billion in 2020 Smart Speaker shipment expected to cross record 750,000 units by end of 2020. Amazon Echo drives the market, Xiaomi makes an impressive entry Sony Play Station continues to drive console Gaming sales in India shipping over 96.5% of the devices in 3Q’20 Community driven brands like Realme and OnePlus top holistic Smartphone Brand Quality Index Thanks to Smartphone experience, Indians are increasingly embracing other Smart Devices Average Ad-Fraud rate to go up to 45-55% against the present 25-35% ESDM sector has to keep up to its global reputation during Covid-19 Telecom leaders applaud fraternity for their efforts during lockdown to keep the services running efficiently 1 of every 3 Indians shops through m-Commerce platforms 79% of the Smartphone users in India are using OTT apps for entertainment – techARC-Unomer MegaInsight Undecided online Smartphone buyers are not targeted by Xiaomi and Samsung techARC Launches Digital Programme ‘10 years of Smartphone for all’ Smartphone Digital marketing to take over print media marketing in 2019 At $1.63 Billion, India’s share in global digital ad-fraud stood at 8.7% in 2018 Third party chipset use dominates the Smartphones market in India Experiential Smartphones to drive sales in India in 2019 2019 will be the year of Processors for Smartphones – techARC DIGIT Government has a vital role to play in 5G adoption as a consumer Propelled by Festive season sales, more than half of the Smartphones (53%) will be sold online during Oct-Dec 2018 This Diwali its advantage Flipkart