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Smartphone industry will earn more than half of its revenue in festive quarter in India

Thursday, 07 Oct 2021

With over 49.9 million smartphones expected to sell during Oct-Dec 2021 quarter, the sales contribution of the quarter by revenue and volume is estimated at 56% and 32% respectively. Key insights Smartphones worth Rs 1,252 billion (US $16.9 Bn) expected to be sold during the festive quarter of Oct-Dec 2021. The revenue contributions will be […]

With over 49.9 million smartphones expected to sell during Oct-Dec 2021 quarter, the sales contribution of the quarter by revenue and volume is estimated at 56% and 32% respectively. Key insights Smartphones worth Rs 1,252 billion (US $16.9 Bn) expected to be sold during the festive quarter of Oct-Dec 2021.The revenue contributions will be led by Premium segment (Rs 25,000-50,000) of segment contributing 51.7% of the total revenues during the quarter.By volume sales, Mid segment (Rs 12,000-25,000) will drive the contributions with 42.1% smartphones selling in this segment.The channel contribution…

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