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Smartphone users find gaps in the experience of Battery, Memory & Storage and Audio experience.

Friday, 03 Jun 2022

Camera stands out others where experience is exceeding expectations indicating early signs of saturation. Dolby, among the leading technology providers for smartphone OEMs besides Qualcomm and MediaTek in terms of recall and awareness. As per the April 2022 GAP Analysis of top 5 parameters defining smartphone expectations among buyers, there is an increasing ask from […]

Camera stands out others where experience is exceeding expectations indicating early signs of saturation. Dolby, among the leading technology providers for smartphone OEMs besides Qualcomm and MediaTek in terms of recall and awareness. As per the April 2022 GAP Analysis of top 5 parameters defining smartphone expectations among buyers, there is an increasing ask from the potential users about Battery, Memory & Storage and Audio experience before they make their decision to purchase. On the other side, there is still scope to improve the experience on these parameters.  Camera is…

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