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Smart TV Buyer FAQs

Gurugram – After Smartphones and Laptops, Smart TV is the 3rd most sold smart device in India. At the same time the opportunity for this device…

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Foldable Smartphones to witness 638% jump in sales in CY 2021, expected to touch 300,000 units sales in 2022.

Foldable smartphones to contribute over 6% of Luxe category sales contribution in 2022 by volumes.  The form factor has the potential to improve profitability…

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Not just smartphones, users expect 5G to bring a difference to smart devices experience and usage as well.

With rapidly changing lifestyle powered by technology, smart devices becoming the preference of users across socio-economic demographics in India. Gurugram – In its latest…

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Brands having strong consumer pull prone to higher Brand Reputation risk in digital arena

Apple reports maximum brand reputation issues while OPPO tops the Brand Reputation Index among key smartphone OEMs in India. Gurugram – In its first…

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Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat.

For the festive quarter of Oct-Dec, 58% of the smartphones expected to be sold over online channels by volume, contributing more than 52% of…

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From Smartphones to Smart Tech-Style

How the Smartphone industry is aligning with the changing preferences of the consumers who see smart tech central to their lifestyle? Smartphone is still…

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At 4.9% CAGR for smartphone subscriber growth in 2020-30 decade, India may not have a billion smartphone users even by 2030

With the shrinking addressable base for smartphones, India likely to have 887.4 million smartphone users by 2030.  Government needs to have a 1 billion…

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Smartphone industry will earn more than half of its revenue in festive quarter in India

With over 49.9 million smartphones expected to sell during Oct-Dec 2021 quarter, the sales contribution of the quarter by revenue and volume is estimated…

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iPhone journey in India

Price-Performance Ratio of iPhone All Models iPhone 13 Series Unboxing Scores

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